PROJECTS

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Amankora Bhutan
CATEGORY: Magazine feature PROJECT GOAL: Showcasing the hotel in international press in order to attract new guests LOCATION: Amankora, Bhutan MEDIA: FORUM Magazine Canada PROJECT PROCESS: The project was based on writing an extensive story on this property and underlying its happiness aspect.
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Borgo Egnazia
CATEGORY: Magazine feature PROJECT GOAL: Showcasing the hotel in international press in order to attract new guests LOCATION: Borgo Egnazia, Italy MEDIA: FORUM Magazine Canada PROJECT PROCESS: The project was based on writing an extensive story on this property and underlying its wellbeing aspect
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l’ecoline
CATEGORY: Workshop on happiness PROJECT GOAL: Educating parents on the science of happiness so that they gain knowledge and techniques on how to increase their level of wellbeing and as a consequence raise happier children LOCATION: l'ecoline, Saint Sulpice, Switzerland PROJECT PROCESS: Laising with the private (pre)school regarding the needs and delivering a tailor-made workshop for its clients
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Cinnamon Lodge Habarana
CATEGORY: Instagrammability
PROJECT GOAL: Transferring the hotel into an Instagram-friendly space
LOCATION: Cinnamon Lodge Habarana, Sri Lanka
DURATION: 3 days on site + 5 weeks for project conduction
PROJECT PROCESS: The project consisted of 5 phases: 1) Instagram audit - analysis of the hotel's Instagram profile 2) Onsite audit - analysis of existing resources of the property 3) Internal support - interviews with hotel staff members 4) Discovery - observations and interviews with hotel guests 5) Recommendations - a concept with an extensive list of highly creative ideas (on how to make the hotel Instagrammable) to be implemented in a 12-month master plan.
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Accor Hotels
CATEGORY: Hotel audits
PROJECT GOAL: Increasing the level of guest satisfaction, compliance with the group standardization
LOCATION: Member hotels of Accor Group located in Spain, Poland, Germany
NUMBER OF AUDITS CONDUCTED: >30
HIRING COMPANY: MKG Qualiting, Paris, France
PROJECT PROCESS: After a thorough evaluation of the compliance of each hotel with the group standardization during a mystery shopper stay, a hotel auditor conducted interviews with the General Managers and delivered an extensive report showcasing the results of the audit.
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Global Wellness Day
CATEGORY: Non-profit, wellness PROJECT GOAL: Raising awareness of wellness around the globe and igniting the flame of happiness to burn throughout the world LOCATION: Poland and worldwide PROJECT PROCESS: Emilia has been nominated as the Ambassador of Poland of Global Wellness Day and has been promoting this non-profit initiative through different means by engaging different brands, who represent the wellness philosophy
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Aman Kyoto
CATEGORY: Magazine feature
PROJECT GOAL: Showcasing the hotel in international press in order to attract new guests
LOCATION: Aman Kyoto, Japan
MEDIA: FORUM Magazine Canada
PROJECT PROCESS: The project was based on writing an extensive story on this property and underlying its wellbeing aspect.
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Six Senses Hotels Resorts Spas
CATEGORY: Magazine feature
PROJECT GOAL: Showcasing hotels in international press to attract new guests
LOCATION: Six Senses Hotels in Fiji, Portugal, Thailand, Vietnam
MEDIA: FORUM Magazine Canada
PROJECT PROCESS: The project consisted of writing a series of extensive stories featuring the following properties: Six Senses Fiji, Six Senses Duoro Valley in Portugal, Six Senses Samui & Six Senses Yao Noi in Thailand, Six Senses Ninh Van Bay & Six Senses Con Dao in Vietnam.
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Hotel Adlon Kempinski
CATEGORY: Magazine feature
PROJECT GOAL: Showcasing the hotel in international press to attract new guests
LOCATION: Hotel Adlon Kempinski, Berlin, Germany
MEDIA: FORUM Magazine Canada
PROJECT PROCESS: The project consisted of paying a press visit at the hotel, conducting an interview with the PR Manager, finalized by featuring the hotel in the story on the best hotels located in Berlin.
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Emerald Villas & Suites
CATEGORY: Magazine feature, Instagram support
PROJECT GOAL: Showcasing the property in international press, boost Instagram reach and attractiveness in order to attract new guests
LOCATION: Emerald Villas & Suites, Zakynthos, Greece
MEDIA: FORUM Magazine Canada, Instagram
PROJECT PROCESS: The project consisted of paying a press visit at the property, taking photos, and writing an exclusive 7-page story. It also involved social media support (Instagram).
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Zuri Zanzibar Hotel & Resort
CATEGORY: Interview and magazine feature PROJECT GOAL: Showcasing the hotel in international press and introducing the role of the Holistic Manager in the hospitality industry LOCATION: Zuri Hotel & Spa, Zanzibar MEDIA: FORUM Magazine Canada PROJECT PROCESS: The project consisted of conducting an interview with the Holistic Manager of the hotel and writing a story on the resort.
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Bentota Beach Hotel
CATEGORY: Instagrammability
PROJECT GOAL: Transferring the hotel into an Instagram-friendly space
LOCATION: Bentota Beach Hotel, Sri Lanka
DURATION: 3 days on site + 5 weeks for project conduction
PROJECT PROCESS: The project consisted of 5 phases: 1) Instagram audit - analysis of the hotel's Instagram profile 2) Onsite audit - analysis of existing resources of the property 3) Internal support - interviews with hotel staff members 4) Discovery - observations and interviews with hotel guests 5) Recommendations - a concept with an extensive list of highly creative ideas (on how to make the hotel Instagrammable) to be implemented in a 12-month master plan.
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Lesante Luxury Hotels
CATEGORY: Magazine feature
PROJECT GOAL: Showcasing hotels in international press to attract new guests
LOCATION: Lesante Luxury Hotels & Resorts Collection, Greece
MEDIA: FORUM Magazine Canada
PROJECT PROCESS: The project consisted of writing an exclusive 9-page story on two properties within the Lesante Luxury Hotels & Resorts collection: Lesante Blu Exclusive Beach Hotel and Lesante Classic Luxury Hotel & Spa.
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Dr Irena Eris Spa Hotels
CATEGORY: Magazine feature
PROJECT GOAL: Showcasing hotels in international press to attract new guests
LOCATION: Dr Irena Eris Spa Hotels, Poland
MEDIA: FORUM Magazine Canada
PROJECT PROCESS: The project consisted of press visits at the Dr Irena Eris hotels and writing an exclusive 8-page story featuring three properties of the Dr Irena Eris hotel collection.
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The Calile Hotel
CATEGORY: Magazine feature, Instagrammability
PROJECT GOAL: Showcasing the hotel in international press in order to attract new guests
LOCATION: The Calile Hotel, Australia
MEDIA: FORUM Magazine Canada
PROJECT PROCESS: The project was based on writing an extensive story on this property and underlying its Instagrammabilty aspect.
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IPBA International Place Branding Association
CATEGORY: Branding and marketing communication
PROJECT GOAL: Creating corporate identity design, launching a new IPBA website, marketing communication
LOCATION: International Place Branding Association, Amerongen, The Netherlands
PROJECT PROCESS: Conducting an interview with the board members of IPBA in order to create the most compelling corporate identity. Intensive co-operation with the assigned graphic designer and web developer in order to develop and implement a successful branding concept (including website). Creating marketing communication for the IPBA Academy.
GRAPHIC DESIGNER: Amanda Walaszek
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LingoBenefit Language School
CATEGORY: Branding
PROJECT GOAL: Creating an appealing branding design to attract potential clients
LOCATION: Lingo Benefit Language School, Warsaw, Poland
PROJECT PROCESS: Interview with the school owner in order to best meet the needs of the business vision. Intensive co-operation with the assigned graphic designer. Designing an eye-catching and memorable logo and developing the branding concept.
GRAPHIC DESIGNER: Katarzyna Wojtkowiak
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MyBasic Kids Fashion Brand
CATEGORY: Brand and communication strategy
PROJECT GOAL: Developing brand and communication strategy for business development
LOCATION: MyBasic Kids Fashion Brand, Warsaw, Poland
DURATION: 2 months
PROJECT PROCESS: Stage 1 - Conducting numerous in-depth interviews with the business owner regarding the brand history and concept, analysis of the current clients survey’s results, analysis of the competitors' communication, preparing a content analysis of current brand activities in order to get a deep understanding of the core of the brand. Stage 2 - Creating a complex brand identity (including brand values and personality), an extensive communication strategy as well as the brand's storytelling concept.
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